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Enthusiasm

& Spirits

"Hi Rakshit, we are working on a dating app. The designs that our previous freelancer made look and feel like sh*t. We know it's an impossible deadline but we need this designed in a month due to pressure of timelines committed to the investors."

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The Dram Club

UX Research
Product Design
Usability Testing

We conducted user research for an app for The Dram Club, a club for Whisky Enthusiasts in Mumbai, India. UX research to understand discovery of unique experiences with premium Whiskies from all over the world, raise collective consciousness and connect with other enthusiasts.

 

This included thinking of how design could elevate the intricacies of Whisky tasting but in a digital medium. The result is a product designed to elevate the exploratory nature of tasting premium whiskies.

Client

The Dram Club

 

Year

2020

 

Duration

2 months

Location

Mumbai, India

Tools

Adobe XD

Figma

Adobe Photoshop 

Adobe Illustrator

Team

Rakshit Khilnani - Design Lead

Aayush Bansal - Product Manager

Design Agency

BlackCab

Development Agency

BinaryChai

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