Rebranding the agency
As lead of BlackCab Agency's design division, we wanted to create a web experience to mirror our impactful work in Digital Marketing and Product Design. It has a uniquely creative visual styling and branding, including creating a new dynamic and variable typeface.
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BlackCab Redesign
As this project was going to be a reflection of us as an an agency, we wanted to be innovative in our outcomes. We worked in design sprints to iteratively prototype new branding styles and create modern typefaces. The web design was focused on the UX writing and content structure for the best experience along with dynamic typeface animations for ease of experience.
Location
Mumbai, India
Development Agency
Binary Chai
Tools
Adobe XD
Adobe After Effects
Adobe Photoshop
Adobe Illustrator
Team
Rakshit Khilnani - Design Lead
Aayush Bansal - Product Manager
Naasha Taraporewala - Visualizer
Sudip Parui - Web Designer
Khaim Talib - UX Copywriter
